Charity and not-for-profit (NFP) marketing - cause awareness, fund raising, membership programmes

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Charities (NFPs) need all the power of brand, good design and PR but differ from commercial organisations in that profits are not always measured in cash

Allround Creative has been fortunate over the last twenty years to work with and help to build influential third sector organisations, including the National Rheumatoid Arthritis Society (NRAS), Mind, DVIP, Thames Hospice and Peace One Day

Our marketing agency services for charities range from brand and awareness building to website and print design, advertising campaigns, copy writing, media buying, events, PR, research and reports.

In each case we are sensitive to the culture of Not-for-Profit organisations who frequently have tough targets but restricted budgets and, sometimes, limited in-house expertise or resources that comprise working parties or volunteers. For that reason, we try to donate as much of our time or strategic advice as is commercially viable.

The most successful charities have clearly defined objectives and efficient systems to deliver their message and services. They develop unique, measurable programmes that attract members and donors, and they behave like cause activists and publicists. Profits can be measured in terms of attraction, influence and the strength of volunteer groups, as well as in increased income.

We'd be delighted to place our experience and expertise at your disposal to discuss building brand, awareness, services and revenues.